I didn't go to school for this. I sat down, started building, and didn't stop. That obsession produced a working knowledge of CRM infrastructure, marketing automation, full-stack development, AI agents, and security architecture — all without a degree, a bootcamp, or a team to lean on.
Self-taught isn't a limitation. It's a description of someone who doesn't wait for permission to learn.
I started building websites the same way most self-taught developers start — curiosity, frustration, and a refusal to accept "you need to hire someone for that." What started as solving my own problems turned into solving other people's, and somewhere in the middle of that I realized I'd quietly become fluent in a stack most specialists never touch end-to-end.
Web design led to GoHighLevel — and GHL broke open the entire automation rabbit hole. Once I understood how workflows, webhooks, pipelines, and CRM logic actually interconnect, I started seeing every business as a system with friction points. Identifying those friction points and removing them is what I do. The tool is secondary.
I've worked across precision healthcare infrastructure, industrial AR wearables, venture capital platforms, and performance coaching systems — not because I went looking for those industries, but because the work was interesting and the founders were serious. That range is intentional now. It means I bring pattern recognition that industry-specific operators miss.
Right now I'm a full-time operator at Coach G Huddle — a performance coaching platform where I help build and run the systems behind the business. The Web Synq side practice takes a limited number of engagements per month, scoped around the specific problems I'm best at: CRM architecture, automation rescue, web builds, and fractional technical leadership for early-stage companies.
The self-taught angle isn't something I apologize for. It means I've had to understand every layer of every system I've worked in — because there was no senior developer to ask. That pressure produces a breadth that's genuinely rare, and I'd rather be rare than credentialed.
Companies I've built systems for, shipped products with, or provided ongoing technical partnership. Real work. Real outcomes.
Renoviant is a governance-first private equity parent platform focused on precision healthcare, identity infrastructure, and compliant capital deployment across subsidiaries including Preciso. Its operating model embeds shared governance standards, compliance frameworks, and enterprise technology into every portfolio company from day one — enabling faster institutional scaling without sacrificing data integrity or regulatory posture.
Preciso is a precision bioscience company delivering whole genome sequencing, multi-omics analysis, and personalized health assessments through their PREDICTIV platform. They operate under HIPAA-grade compliance, offering individualized genomic health reports, pharmacogenetics analysis, and genetic counseling — targeting a $302B global precision medicine market growing at 15.5% CAGR. Building for Preciso required navigating sensitive healthcare data constraints, HIPAA compliance architecture, and a highly technical audience that demands both scientific rigor and accessible digital experience.
Escher Innovations is a governance-first venture capital platform deploying capital into high-growth companies with defensible advantages and clear expansion pathways. They operate as active partners — installing board-level oversight, KPI accountability frameworks, and operational rigor across portfolio companies — with a mandate to build durable enterprise value over momentum. Working with Escher meant building systems to support portfolio operations, investor communications, and enterprise-grade infrastructure that reflects an institutional governance posture.
RealWear is the global leader in assisted reality wearables for frontline industrial workers — AI voice-powered smart glasses used by 41 of the Fortune 100, including Shell, BMW, Goodyear, and Colgate-Palmolive. Headquartered in Vancouver, WA with $127M+ raised, they ship rugged hands-free devices integrated with TeamViewer, Microsoft, and Zoom at enterprise scale. Contributing to RealWear meant operating inside a Fortune 100-grade technology environment — enterprise integrations, ATEX safety certification constraints, and global distribution infrastructure.
Coach G Huddle is a performance coaching and productivity platform built around helping individuals and teams execute at a higher level. My full-time role here focuses on the systems and infrastructure that keep the business running — CRM architecture, workflow automation, lead management, client onboarding sequences, and the technical layer that allows a coaching operation to scale without breaking. This is my primary professional commitment, and it's the context that makes my Web Synq engagements selective by necessity — not by preference.
Add any additional clients, local businesses, personal projects, or organizations here. The grid expands automatically. Every company you've touched deserves a card.
If you're building something serious and need a technical leader who can hold the architecture, manage the stack, and ship — but you're not at the stage where a full-time CTO makes financial sense — this is the arrangement.
I work as an embedded technical executive: setting engineering direction, making infrastructure decisions, vetting vendors, and keeping the technical side of your business from becoming a liability. Not as a consultant who delivers a slide deck and disappears.
For the right company, I'm open to equity arrangements in lieu of or in addition to cash compensation. I take a small slice and earn it the way any co-founder does — by being fully in on the outcome.
Monthly strategic input, architecture reviews, vendor vetting, and on-call technical decision support. Ideal for founders who have developers but need senior technical judgment without full overhead.
Regular weekly involvement — architecture, sprint planning, code review, and hands-on building. I function as an active technical co-founder on a defined time budget. Best for pre-seed through Series A companies actively shipping.
A named fractional CTO role with board visibility, investor communication, and full ownership of the technical roadmap. Reserved for companies where the role needs institutional weight — fundraising, due diligence, enterprise sales.
Equity arrangements are evaluated on company stage, funding status, market size, technical complexity, and the realistic ask on my time. There's no fixed rate — the right number is the one that aligns incentives correctly for both sides.
I don't take equity in companies I don't believe in. The filter is identical whether we're negotiating $0 in cash or $10K: is there a realistic path to an outcome where this equity is worth something? If yes, we talk. If not, I'll say so directly and save us both the time. Cash + equity hybrid is common. Equity-only is rare but has happened for the right stage and the right team.
Pre-seed to Series A. Enough traction to need real technical leadership; not yet at the stage where a $250K full-time CTO makes financial sense.
GHL-based businesses, SaaS platforms, automation-heavy products, web apps, or any company where the CRM and the product are deeply intertwined.
Visionary or business-side founders who know what they're building but need a technical co-pilot who actually takes ownership of the "how."
Minimum 6-month commitment preferred. Equity arrangements require at least 12 months for vesting to be worth structuring properly.
No degree. No bootcamp. No agency to shadow. Just a progression of problems that demanded new skills, and a habit of figuring them out.
Whether it's a one-time fix, a scoped project, or a fractional CTO arrangement — the right starting point is a paid discovery call where we figure out what you actually need.